The Securities and Exchange Commission’s Office of Investor Education and Advocacy (OIEA) today unveiled a public service campaign that encourages older investors to never stop learning when it comes to protecting their hard-earned money and investing for their future. The campaign features a new TV spot, “Never Stop Learning,” which is available in English and Spanish, and four informational videos about caregivers, trusted contacts, protecting investors’ retirement money, and the red flags of investment fraud.
The campaign also includes new resource pages for older investors in both English and Spanish that promote the free tools and resources on Investor.gov where investors can find information about investing in retirement, spotting fraud, doing background checks on investment professionals, and more.
“I encourage all investors, including older investors, to take advantage of our resources on Investor.gov,” said SEC Chair Gary Gensler. “To be an informed investor is to be a more effective investor, whether you are growing a nest egg, in retirement, or preparing for the inevitable bumps along the way.”
“Older investors have years of life experience, and we want to encourage them to build on their experiences and knowledge to never stop learning about investing and fraud protection,” said Lori Schock, Director of the SEC’s Office of Investor Education and Advocacy. “This year’s campaign, along with our new Never Stop Learning resource pages, provides vital information so that older investors have the tools and resources to safeguard their hard-earned money from fraud and abuse.”
More than 60 million users have accessed Investor.gov since it launched in October 2009, and thousands of investors test their investing knowledge by taking a new quiz published each month. This month’s quiz, available at Investor.gov/quiz, highlights messaging from the new campaign focused on older investors.